When you allow users or consumers to add, change, create, delete, rate, and interact with your site, product, service, content, etc, you open the door to a host of new questions.

How much participation is enough?
Is there a spectrum/scale of the value of participation? Is it linear?
What are participant roles? Who is best suited for those roles? How do we support them?
How does participation correlate with profit? Is there proof of causal links?

This is just a start. The point is that the participatory nature of digitial communication will increasingly demand new valuation metrics. This is an undeveloped thought — but worthy to mull over. A very old post (Khoi Vinh’s interesting link archive system directed me there) from Bradley Horowitz sparked this line of questions.

This entry was posted on Friday, January 19th, 2007 at 6:27 am and is filed under Web, Link, Metrics. It is further classified using the following tags community, Link, Metrics, participation, user generated content and Web. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.